UW Colleges Resources
Graphic Standards
for the proper use of the UW Colleges and campus logos
This Graphic Standards website consists of three components:
- A printable and downloadable pdf version of the UW Colleges Graphic Standards manual.
You can call up the document online to consult it for various proper uses of the logo or print out a hard copy and keep it on file for your future reference.
University Relations, bookstore managers and anyone else ordering merchandise or using the logo needs to consult and adhere to the Graphic Standards to maintain our logo integrity.
- A
downloadable version of a PowerPoint template that incorporates the UW Colleges logo. Campuses can supplant the UWC logo in the template with their own logo.
When doing PowerPoint presentations off-campus to parents, high school groups, high school counselors, community groups, or at conferences or other venues, you are encouraged to use this template using the UWC logo or your campus logo. This keeps your campus name in front of people in a consistent manner while reinforcing our University of Wisconsin identity through the red, white, and black color scheme.
- Downloadable UWC and campus-specific logos that come in:
- two formats
- MS Word format for your use on documents and electronic communications
- Adoble Illustrator eps format for use with printers and merchandise vendors (Learn more about Illustrator eps files and how to use them.)
- various versions
The logo is presented with and without "wings" (the words "University" and "Wisconsin" on either side of the center red square). These versions are not interchangeable, please restrict your use of the without "wings" version of the logo to situtations where it is impossible to use the full version of the logo. If you are not sure which logo to use in a particular situation please contact Central Marketing.
Each version of the logo comes in:
- black
- color
- black reverse (eps format only)
- color reverse (eps format only)
- two platforms for downloading to
- PC
- Mac
- two formats
Download Instructions for Word Format Logos - Important! Please Read.
- PC:
- Right-click on the logo you wish to download. This will bring up a text menu, select Save Picture As then save the logo to your hard drive. From there you can open up whatever program and document in which you wish the logo to appear and insert the logo from your saved file.
- Mac:
- Hold the Control button down while clicking on the logo you wish to download. This will bring up a text menu, select Download Link to Disk then save the logo to your hard drive. From there you can open up whatever program and document in which you wish the logo to appear and insert the logo from your saved file.
Download Logos for Print or Word:
Square Version of logos:
Contact the Central Administrative Office to use this version.| Colleges Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| Colleges Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Baraboo/Sauk County Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Baraboo/Sauk County Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Barron County Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Barron County Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Fond du Lac Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Fond du Lac Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Fox Valley Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Fox Valley Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Manitowoc Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Manitowoc Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Marathon County Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Marathon County Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Marinette Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Marinette Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Marshfield/Wood County Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-marshfield/Wood County Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Richland Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Richland Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Rock County Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Rock County Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Sheboygan Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Sheboygan Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Washington County Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Washington County Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Waukesha Logo | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |
| UW-Waukesha Logo w/o wings | .eps Format | Word Format |
|---|---|---|
| Black | Mac or PC | Mac/PC |
| Color | Mac or PC | Mac/PC |
| Black Reverse | Mac or PC | |
| Color Reverse | Mac or PC |